Privacy Policy
In short: NXTN is a queue and customer-engagement platform operated by NXTN Solutions LLC. Businesses that use NXTN (our "tenants") control their own customers' personal data, and NXTN processes that data on their behalf to deliver the service. We do not sell personal data. For any privacy question or request, contact us at contact@nxtn.me.
Contents
- Who We Are (Data Controller)
- Controller vs Processor
- Information We Collect
- How We Use It
- WhatsApp / Meta Data
- Legal Bases (GDPR)
- Data Sharing & Third-Party Processors
- International Data Transfers
- Automated Decision-Making & Profiling
- Data Retention
- Your Privacy Rights
- Your Choices / Marketing Opt-Out
- Security
- Data Breach Notification
- Children's Privacy
- Cookies
- Changes to This Policy
- Contact & Data Requests
1. Who We Are (Data Controller)
The NXTN platform is operated by NXTN Solutions LLC, a limited liability company organized under the laws of the State of Delaware, United States ("NXTN," "we," "us," or "our").
- Principal business address: 2093 Philadelphia Pike, #4204, Claymont, New Castle County, DE 19703, United States
- MENA / GCC operations: Kuwait City, Kuwait
- Email: contact@nxtn.me
- Phone: +1 302 276 8413
- Website: https://nxtn.me
2. Controller vs Processor
For the personal data of a tenant's end-customers (for example, the people who join a queue or interact with a business over WhatsApp), the tenant — the business using NXTN — is the data controller, and NXTN Solutions LLC acts as the processor, processing that data only on the tenant's documented instructions to provide the service.
For tenant account and platform data (business registration details, staff accounts, billing information, and how tenants use the platform), NXTN Solutions LLC is the data controller.
3. Information We Collect
The categories of personal data processed through the platform are summarized below.
| Category | What it includes | Purpose | Retention |
|---|---|---|---|
| Identifiers | Name, phone number, WhatsApp profile, optional email | Identify and contact the customer to deliver the service | For the duration of the service relationship, then deleted or anonymized |
| Customer identity | BSUID / whatsapp_user_id, when WhatsApp provides it | Match a customer to their interactions across sessions | For the duration of the service relationship |
| Commercial activity | Queue, booking, order, and credit records | Operate queues, bookings, and tenant analytics | As required by the tenant and applicable law |
| Electronic & message data | Message content processed via the platform | Send and route WhatsApp service messages | For the duration of the service relationship |
| Internet/device & cookies | Essential session/security cookies, basic device metadata | Keep the portal secure and functioning | Session-based; security logs kept for a limited period |
| Coarse location | Country/region inferred from phone number | Localize service and ensure regional compliance | For the duration of the service relationship |
| Inferences | Guest-intelligence tags and segments | Help tenants understand and serve their customers | Until the tenant deletes them or the relationship ends |
4. How We Use It
- Operate the service — run queues, bookings, orders, and the customer portal
- Send WhatsApp service notifications related to the service the customer requested
- Provide analytics to the tenant about their own customers and operations
- Improve the platform's reliability, security, and features
- Comply with legal obligations and respond to lawful requests
5. WhatsApp / Meta Data
NXTN operates over Meta's WhatsApp Business Platform (Cloud API). When you message a business through WhatsApp, your data flows through Meta's infrastructure under Meta's terms before it reaches the platform. Your WhatsApp interactions are therefore also subject to Meta's Privacy Policy, in addition to this Policy.
6. Legal Bases (GDPR)
Where the GDPR applies, we rely on the following legal bases for processing personal data:
- Performance of a contract — to provide the service requested by the tenant or customer
- Legitimate interests — to secure, maintain, and improve the platform
- Consent — for promotional messages and other optional processing
- Legal obligation — to comply with applicable laws
For customers in the GCC and the United States, processing is grounded in consent and contractual necessity.
7. Data Sharing & Third-Party Processors
We share personal data only with the service providers needed to operate the platform, and with the tenants whose customers the data belongs to. These include:
- Meta / WhatsApp — message delivery via the WhatsApp Business Platform
- DigitalOcean (Frankfurt, Germany — EU hosting) — cloud infrastructure and storage
- Resend — transactional email delivery
- Payment processors (Tap / Stripe — when billing launches) — processing of payments
- Tenants — businesses access the data of their own customers only
We do NOT sell personal data, and we do NOT share it for cross-context behavioral advertising.
8. International Data Transfers
Platform data is hosted in Frankfurt, Germany (EU). Transfers of personal data out of the EU/UK rely on Standard Contractual Clauses (SCCs) and other appropriate safeguards.
For customers in the GCC, cross-border transfers of personal data are disclosed to you and processed with your consent, in accordance with the laws of Kuwait, the UAE (Federal Decree-Law No. 45 of 2021), and Saudi Arabia (Personal Data Protection Law, PDPL).
9. Automated Decision-Making & Profiling
We use limited automated processing to power service features such as guest-intelligence tags, segments, and churn signals. We do NOT make solely-automated decisions that produce legal or similarly significant effects on you. Where the GDPR applies, you have the right to object to such processing.
10. Data Retention
- Personal data is retained for the duration of the service or as legally required
- Unrouted cold contacts are purged on a rolling 30-day window
- We delete or anonymize personal data on request, subject to legal retention obligations
11. Your Privacy Rights
Your rights depend on where you live. Below we summarize them by region.
11A. United States (CCPA / CPRA)
If you are a California resident (and where similar US state laws apply), you have the right to:
- Know and access the personal information we hold about you
- Delete your personal information
- Correct inaccurate personal information
- Opt out of the sale or sharing of personal information (note: we do not sell personal data)
- Limit the use of sensitive personal information
- Non-discrimination for exercising your rights
We honor requests made by authorized agents, and we verify your identity before fulfilling a request.
11B. EU & UK (GDPR / UK GDPR)
If you are in the EU or UK, you have the right to:
- Access, rectification, and erasure of your personal data
- Restriction of processing and data portability
- Object to processing, including profiling
- Withdraw consent at any time
- Complain to your local Data Protection Authority (DPA), or the UK ICO
Where NXTN acts as a processor on behalf of a tenant, we forward your request to the relevant tenant-controller.
11C. GCC (Kuwait / UAE / Saudi Arabia)
If you are in the GCC, you have the right to access, correct, and delete your personal data, and to withdraw consent.
You may complain to your regulator: CITRA (Kuwait), the UAE Data Office, or SDAIA (Saudi Arabia).
12. Your Choices / Marketing Opt-Out
You can opt out of non-essential or promotional messages at any time. Please note that WhatsApp service messages are tied to the specific service you requested and are not marketing — they are necessary to deliver that service.
13. Security
- Database-per-tenant isolation, so one tenant's data is separated from another's
- Encryption in transit and at rest
- Role-based access controls
- Audit logging
14. Data Breach Notification
In the event of a personal data breach, we will notify affected users and the relevant authorities without undue delay — and, where the GDPR applies, within 72 hours of becoming aware of a qualifying breach.
15. Children's Privacy
The service is not directed to children below the applicable age in each jurisdiction, and we do not knowingly collect personal data from them. If you believe we have inadvertently collected data from a child, please contact us so we can delete it.
16. Cookies
The customer portal uses only essential session and security cookies needed to keep it working and secure. We do NOT use third-party advertising cookies.
17. Changes to This Policy
We may update this Privacy Policy from time to time. We will communicate material changes through the platform or via email. Your continued use of the service after changes take effect constitutes acceptance of the updated Policy.
18. Contact & Data Requests
NXTN Solutions LLC
2093 Philadelphia Pike, #4204, Claymont, New Castle County, DE 19703, United States
Email: contact@nxtn.me
Phone: +1 302 276 8413
Wherever you are located, you can submit privacy and data requests to contact@nxtn.me. We verify your identity before acting on a request, and we respond within 30 days or within the period required by your local law.